Messengercattalk To Your Customers Via Fb Messenger

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The Messenger Sales Channel allows customers to view your product catalogs within the Messenger app. When they find something they want to buy, it will take them to your e-commerce checkout page. You can also use the Messenger sales channel to respond to customers’ questions and provide automated notifications about their orders. Launch your first Facebook Messenger chatbot in minutes. Use images, buttons, cards, and carousels on your fanpage to impress your customers!

Did you know that more than 1.3 billion people use Facebook Messenger each month? Also, according to Business Insider, in 2015 the “combined user base of the top four chat apps (WhatsApp, Facebook Messenger, WeChat, and Viber) was larger than the combined user base of the top four social networks (Instagram, Facebook, Twitter, and LinkedIn).” This trend toward using chat apps shows no signs of abating.

Messengercattalk To Your Customers Via Fb Messenger Conversations

Facebook added Messenger to its business Pages in 2017 in recognition of the fact that real-time and two-way communication help businesses more effectively find and convert customers. Messenger, with its near instant gratification and self-serve features, provides a more satisfying customer experience than calling tech support or emailing with questions. Most people know from first-hand experience that calling customer support and sitting on hold is deadly. In fact, according to a survey done by Nielsen in 2016, 56 percent of people would rather message than call customer service.

Benefitting from Facebook Messenger

Messengercattalk To Your Customers Via Fb Messenger Account

So how can your business benefit from using Messenger? Here are several ways for both you and your customers to benefit:

Messengercattalk to your customers via fb messenger web
  • Offers a better customer experience: Direct messaging gets customers quick answers that make the customer experience more satisfying.
  • Differentiates your company: You stand out when your customer responses are top notch. Competitors with lackluster performance will fall behind.
  • Provides a one-stop shop for purchases: Customer can place orders and you can accept payment right from your Facebook Page, which is great for impulse buys.
  • Supplies better information for customers: Customers can engage with Messenger to get product information when they need it.

Understanding guidelines for Facebook Messenger

To protect customer privacy, Facebook set down some guidelines for using Messenger to communicate with fans. Here are some things you can’t do with Messenger:

Messengercattalk To Your Customers Via Fb Messenger Web

  • Initiate a messenger conversation: You may communicate only with someone who makes a comment, either privately or publicly.
  • Download customer email addresses: When someone communicates through Messenger, you won’t be able to download the person’s email address.
  • Send messages if your Page is blocked: If someone has chosen to block you or your Page, you can’t communicate using Messenger.

Enabling Facebook Messenger

To use Messenger, you need to enable it from your Facebook Page. Enabling Messenger is straightforward and takes only five steps:

  1. Click Settings at the top of your Facebook Page.
  2. Choose General from the list of links on the left.
  3. Click the edit link next to the word Messages.
  4. Select the Allow People to Contact My Page Privately by Showing the Message Button box.
  5. Click Save Changes.